Users will soon have a fresh option that permits them to reduce the quantity of AI-made content appearing in their streams. This step comes as the platform revealed that it currently hosts more than 1 thousand million AI videos.
Testing and Rollout
This change is in a pilot phase over the following weeks before a full-scale release. This shift aligns with a surge in AI content, driven by recent content generation software.
The Broader AI Trend
Recent reports that nearly 10% of the most rapidly expanding video streams on another major platform exclusively feature AI-generated videos. A considerable share of this output is considered “AI slop”, a term for substandard, mass-produced content that is frequently nonsensical or dreamlike.
Our research shows that a lot of users appreciate content created using AI tools, ranging from computer-generated images to educational videos, and we aim to give people the power to adjust the amount of that, according to their own likes,” stated a spokesperson.
Scale of AI Content
TikTok disclosed that there are now over a billion videos on its app identified as artificially created. Collectively, more than 100 m media items are uploaded to the app every day, making AI content a minor percentage of its complete catalog.
Customizing Your Feed
Viewers will be capable of reduce or increase the volume of AI content they see by opening the topic control setting in the platform and picking AI-made media. Additional categories that are already be modified under the setting include politics, fashion, beauty, and movement.
Content Labeling and Policies
The platform’s policies oblige creators to label lifelike AI-generated content, and it forbids harmful fake videos of well-known individuals or crisis events. Any authentic-looking AI video that is not labeled can be taken down under its community policies.
In addition, the service will henceforth add an AI-generated watermark to content created with its proprietary AI systems, or detected by an industry-wide initiative for identifying content made by AI. This measure is intended to help prevent users from trying to bypass the disclosure requirement.
AI Literacy Programs
The company is furthermore establishing a $2 million educational fund for professionals and groups to develop informative material about responsible artificial intelligence. This initiative will support charitable organizations focused on training computer science.
Platform Protection
TikTok has defended its content review process, during controversy over proposals to lay off a large number of safety staff in the UK. It is planning to reduce hundreds of positions in its content moderation department in its British office, with trade unions and internet security professionals voicing alarm that staff are being displaced by AI moderation.
A senior executive clarified that human moderation would remain essential, but automated tools can shield workers by eliminating the most graphic content prior to it is viewed by staff. TikTok reported a notable drop in disturbing and violent content reviewed by human moderators over the previous year due to reliance on its AI tools.
We believe it is crucial to balance staff and AI to keep the platform safe,” she said. “We’ll have staff as involved in the system, but we also think it’s highly necessary to reduce exposure to harmful content as quickly as possible, which is the area in which a lot of the machine support is really helping us process content quickly.”
